Digital drive book and fleet management

01 Project

I was asked to shape a brand new digital solution for the company. It is always exciting to be part of a project form the very beginning. This was no exception. The task was design user journey where focus was automatic route registration and management, fleet management and roles for the solution. My work for this project is under NDA. This shows only main details about the project and my learnings.

02 My role

Product Owner: Prioritise and manage feature list. Assure that deliveries are expected quality.

UX lead: ‘To act as potential customer’s voice and craft most optimal user journey for the website and the corresponding SaaS. SaaS that suppose to be build on an existing task management framework.

03 Challenge

How to integrate the solution and its technical setup, so that it becomes natural part of ones daily routines?

04 Process
  • Competitor analyses

  • Understanding laws and regulations

  • Stakeholder interviews

  • Iterative design process (design, test, learn and improve)

05 Outcome

Prioritised list of features – backlog for grooming, planning or implementation.

Me design deliveries for this project was a high-fidelity wireframe in XD and user flow in Overflow.

06 Learnings

Building new solution while using existing framework in not necessary an advantage. Understanding ALL user flows is key.